R&D

R&D

Creative research and development

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Shanghai Vision Wencai Imaging Co., Ltd., as an industry pioneer that places equal emphasis on creativity and execution, is leading an innovative revolution in the integration of visual art and business strategy. Based on our profound professional background and practical experience, the following is our carefully planned creative research and development content direction, aiming to create unique and far-reaching visual experiences and business solutions for customers:

1.  Intelligent image interactive experience system

  • R&D overview : Combining AI image recognition, big data analysis and human-computer interaction technology to develop an intelligent imaging system that can adjust display content in real time based on audience behavior. This system not only improves the interactivity of the exhibition, but also accurately captures the audience's points of interest and provides data support for brand marketing.

  • Application scenarios : museum exhibitions, brand launches, high-end retail spaces, etc.

2.  Research and development of environmentally friendly materials and innovative display structures

  • Research and development goals : Explore the application of sustainable materials in exhibition design and commercial props production, while innovating display structures to achieve the goals of lightweight, easy assembly, and recyclability.

  • Innovation : Use biodegradable materials, recycled plastics and other environmentally friendly materials, combined with modular design concepts, to reduce resource waste and improve the project’s green index.

3.  Immersive digital exhibition hall solution

  • Technology integration : Integrate VR/AR technology, holographic projection, environmental sound effects and other multimedia means to create a full-sensory immersive exhibition experience. The audience seems to travel through time and space, experiencing historical events or brand stories.

  • Applicable fields : historical and cultural exhibitions, science and technology museums, corporate brand museums, etc.

4.  Brand story visual storytelling platform

  • Platform construction : Develop an online platform that integrates image editing, animation creation, and interactive storytelling to help companies easily build coherent and engaging brand story lines.

  • Value manifestation : Enhance brand recognition, deepen consumers’ emotional connection, and enhance brand loyalty.

5.  Smart exhibition management and data analysis system

  • System functions : Integrating exhibition planning, schedule management, booth design, and audience data analysis, using cloud computing and Internet of Things technology to achieve full intelligent management of exhibition projects.

  • Benefit outlook : Improve the efficiency of exhibition operations, conduct precise marketing, optimize exhibition experience, and help companies accurately locate target markets.

6.  Cultural heritage digital protection and revitalization project

  • Project vision : Use high-precision scanning, 3D printing, virtual reality and other technologies to digitally record and reproduce cultural heritage, while developing interactive experience projects to rejuvenate ancient culture.

  • Social impact : Promote cultural inheritance, enhance public cultural identity, and inject new vitality into the cultural tourism industry.

Shanghai Vision Wencai Imaging Co., Ltd., with its profound industry accumulation and forward-looking innovative ideas, will continue to explore new boundaries of visual art and business strategies, and provide customers with creative solutions that exceed expectations.